Browse & Research
Explore our upcoming auctions catalog. Review lot photos, specifications, condition reports, and inspection details before you bid.
How It Works
$25M+Sold Annually
10,000+Lots Per Year
95%+Sell-Through Rate
70+Years of Experience
Buy and sell equipment with clarity and confidence.
From farm equipment to commercial assets, our auction process delivers transparent pricing, qualified buyers, and results you can trust. Here’s how it works for buyers and sellers.
For Buyers
How to buy at auction.
Create Your Account
Sign up for a free account on our platform. Verify your identity and payment method to unlock bidding access.
Register for an Auction
Select the auction you're interested in, review the terms & conditions, and complete your registration. You'll receive a bidder number.
Place Your Bids
Bid online during the auction window or set your maximum bid and let our system bid on your behalf. Automatic bid increments and extensions ensure a fair process.
Win & Collect
If you're the winning bidder, you'll receive an invoice with the hammer price plus buyer's premium. Arrange pickup or shipping within the specified timeframe.
For Sellers
How to sell at auction.
Free Consultation
Contact our team to discuss your equipment, timeline, and goals. We'll evaluate your assets and recommend the best approach.
Inventory & Photography
Our team catalogs every item with professional photos, detailed specifications, and condition assessments that drive buyer confidence.
Marketing Campaign
Multi-channel marketing across our platform, email lists, social media, and industry networks to maximize qualified buyer reach.
Auction Day
Competitive bidding reveals true market value. Our timed-online platform creates the urgency and competition that drives results.
Settlement & Payment
Fast, transparent settlement. Funds are processed and disbursed promptly after the auction closes. No months of waiting.
Whether you’re buying your next tractor or selling an entire operation, the auction method creates a level playing field where true market value wins.
Musser Brothers, Since 1956
Auction terminology
Key terms explained.
Reserve Price
The minimum price a seller will accept. If bidding doesn't reach the reserve, the item doesn't sell.
Buyer's Premium
A percentage added to the winning bid that covers auction costs. The rate is published on every auction before registration, so you always know what you'll pay.
Hammer Price
The final bid amount when the auctioneer says "Sold!" Your total cost is the hammer price plus the buyer’s premium.
Bid Increment
The minimum amount by which the next bid must exceed the current bid. Increments increase as the price goes up.
Bid Extension
In timed-online auctions, a bid placed near closing time automatically extends the timer, typically 2-3 minutes, to prevent sniping.
Absentee Bid / Max Bid
Set your maximum amount and the system bids on your behalf, only using what's needed to stay in the lead up to your limit.
Consignment
When a seller places their equipment with an auction company to sell on their behalf, typically at a scheduled multi-seller event.
Absolute Auction
An auction with no reserve. The item sells to the highest bidder regardless of price, creating maximum urgency and competition.